In the past 25+ years I’ve worked for major brands, on international campaigns,
on every media and for the best agencies and brands in Germany, the UK, the US,
China and Spain.
I am a natural copywriter who not only likes writing headlines and tv scripts,
I especially love the conceptual phase of the creative process. Strategic thinking
and solving problems, whatever the product may be, is still what fascinates me
about my role in advertising.
At my time at Apple and BBH I’ve had the opportunity to work with people from all
over the world. I met fascinating creatives and learned a lot about other cultures.
That is why working internationally is what I want to go on doing in the future.
I am a native German fluent in English and with basic Spanish skills.
Brands I’ve worked for:
Mercedes-Benz, BMW, VW, Audi, Opel, Kia, Mitsubishi, Skoda, SEAT, Hyundai, Toyota, Porsche,
Smart, Goodyear, SIXT, Ebay, Coca-Cola, Burger King, NIVEA, Schwarzkopf, Wella, Deutsche Bahn,
Dove, Axe, Gillette, Lufthansa, British Airways, Condor, Tui, Lego, Ikea, Vodafone, Telekom, Edeka,
Saturn, Mediamarkt, Quelle, Otto, Obi, Bosch, Praktiker, Rewe, Langnese, OREO, MAGGI, Innocent,
Maoam, Veltins, Warsteiner, Müller Milch, Deutsche Bank, Sparkasse, HypoVereinsbank, Unicredit,
DaimlerChrysler Bank, West LB, Credit Suisse, Esso, Whiskas, ZDF, Stuyvesant, Spiegel, (extract)
I also work for healthcare brands.
Brands I've worked directly with:
Airbnb San Francisco (1 year), Apple Cupertino/London/Hamburg (2,5 years), Google Hamburg (1,5 years)